Let’s talk about working
with parents

After educating, talking and listening to parents for over 20 years, I bring knowledge, skills and insight on working with and supporting families.

With over 20 years as an antenatal and postnatal practitioner, writer and facilitator, I am skilled at working with parents to provide knowledge, support and reassurance.

I provide insights into the needs and behaviours of parents during this time of change and new challenges, with words and conversations about the different issues affecting them during pregnancy, around birth, with their baby and as a young family.

I work with employers to improve the wellbeing and morale of working parents, especially when they return after having a baby

Advising on and developing:

  • policy & support consultation
  • return to work programmes
  • in-house training
  • ongoing support programmes for working parents

Contributing to:

  • a smoother return to work after maternity leave
  • reduced stress and burnout
  • stronger relationships with employees by demonstrating an understanding of the challenges and offering help
  • improved employee retention
  • a strong family friendly culture and reputation


I work with businesses & organisations to build trust and relationships with expectant and new parents during this time of challenge and change.

Advising on:

  • parent-facing messaging and education
  • engagement strategies
  • campaigns, content and products
  • real insights into parent behaviour, concerns and experiences
  • a unique programme of resources and support

Contributing to:

  • being a trusted authority with insight into real parent concerns and experiences
  • a real connection with parents, to see where they are overwhelmed and what information and support they are missing
  • a strong reputation for understanding parents
  • informing parents with evidence and experience led knowledge

I am passionate about making a meaningful difference to expectant and new parents, with a foundation of reliable information, support and reassurance.

My 23 year career has included teaching & facilitating group discussions with 1:1 support and creating effective courses, resources and content. Since 2015, I have also been involved in public and patient involvement within maternity research.

This consultancy was born from a desire to use my knowledge, experience and expertise in a different way. In a world of information overwhelm and a change in services, parents need more support in pregnancy, birth, with their baby and during the early family years.

By speaking and writing about key topics, facilitating conversations and advising on strategies, I can help you engage with and support parents in a unique and effective way.

I would love to work with you

I have
collaborated with:

Janine is always knowledgeable, flexible and friendly; accommodating the needs of researchers and the women attending the research sessions. These discussion sessions simply would not happen without Janine’s ongoing support and we are extremely grateful to be able to work with her.

Dr Allison Farnworth
Associate Professor of Maternal and Family Health at Northumbria University

“Janine is knowledgeable and professional, she has created wonderful resources which make a difference to parents as they prepare for birth and then navigate early parenthood.”

Debra Gardner
Chief People Office at LSL Property Services plc

“Janine was the practitioner we needed to work with parents returning to work. Thanks to her expertise and personalised approach, we are offering excellent support.”

Kerry Paylor
Head of Human Resources at SSCL Government

I work with parents, businesses and organisations everywhere
How can I help you?

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